Transforming the Insurance Industry with Salesforce: Enhancing Customer Engagement and Operational Efficiency
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Keywords

CRM (Customer Relationship Management), Digital Transformation, Operational Efficiency, Multi-Channel Support, Workflow Automation, Change Management, Customer Onboarding

How to Cite

[1]
Gayathri Mantha, “Transforming the Insurance Industry with Salesforce: Enhancing Customer Engagement and Operational Efficiency”, N. American. J. of Engg. Research, vol. 5, no. 3, Sep. 2024, Accessed: Jan. 22, 2025. [Online]. Available: https://najer.org/najer/article/view/101

Abstract

The insurance industry is experiencing noteworthy change driven by mechanical progressions. This white paper investigates how Salesforce can be utilized to progress client engagement, streamline operations, and upgrade by and large benefit conveyance within the insurance sector.

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Copyright (c) 2024 North American Journal of Engineering Research

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